MINI - Picture Kiosk
Can you picture yourself in a MINI? In partnership with Fourth Wall, MINI Canada set up a fun and personable kiosk network for the Canadian International Auto Show tour.
Attendees were offered the opportunity to truly picture themselves in a MINI with the help of the picture kiosk. Users posed for the camera as their picture was taken by the kiosk, and were then asked to select from a choice of backgrounds, car colours and even a cartoon character passenger! The customized photo was emailed to the user and recieved a 100% email open rate.
This kiosk application earned both a Canadian Marketing Association and Digital Marketing Award.
