Best way-finding solution?

breakfastWayfinding

Breakfast out of NY has created an analog meets digital way-finding sign. The sign can physically point it’s 3 “hands” and display a location on a digital LED face, which is embedded into the “hands”. It has a touch pannel that allows the user to choose from a variety of near-by places of interest such as shopping or food. When not in use, it turns into digital signage, displaying dynamic info. It might not be the most accurate (comparing to GPS on a mobile) way of finding your destination but it sure is amazing! I wonder if the contrast can still be kept up during day time…